Geek Squad: Best Buy’s Jiffy Lube
Author:
Jason Voiovich
Ecra Creative Group
They have been called the “Peep Squad”.
Allegedly, certain members of the Geek Squad organization have been caught pilfering private customer information during home service calls. (A simple Google search will yield a myriad of specific examples; I will not indulge them here.)
Certainly, the label is not fair. The Geek Squad [...]
The Target debit card: Employee marketing is only the beginning
Author:
Jason Voiovich
Ecra Creative Group
This isn’t your average piece of plastic.
It is not a VISA or MasterCard. It is not a store credit card. It is not even (technically) a loyalty card. It is much better than any of those things. Target recently has introduced its newest financial invention: The Target debit card.
It is [...]
About
Jason Voiovich
Ecra Creative Group
Phone: 651.209.2778
Principal and co-founder of Ecra Creative Group, a Minneapolis, MN based creative services firm specializing in brand development, reputation process management, naming/trademark, and product launches to drive measurable business results.
