HealthPartners, Virtuwell, and Hypercompetition
Virtuwell completes the HealthPartners complete care value proposition. Now they just need to explain it to us.
Firing Crispin won’t save the King
Burger King is an a terrible market position, squeezed from the bottom by McDonald’s and the top by Chipotle et al.
I don’t enjoy the New York Times *that* much
Instead of an ever-fancier paywall, publications such as the New York Times should consider simpler collective subscription models similar to cable television.
zpizza’s image is holding it back
An odd name and geometric logo don’t fit the affordable/health vibe you get inside the restaurant.
The great chocolate war
Candy giants Hershey and Mars are at each other’s throats over packaging design.
Verizon’s iPhone: Let AT&T’s begging begin
With the announcement of a Verizon iPhone coming soon, AT&T is putting on a hard sell to keep current subscribers.
Gluten-Free and Suddenly-Relevant Branding
Main line brands are ceding position in the gluten-free marketplace to their natural and organic competition.
Will Apple do for (to) TV what it did for (to) music?
Apple and Disney are reportedly in talks to sell/rent individual TV episodes for 99 cents.
The value of silver
Silver-infused cleaning products, clothing, towels, and bed sheets represent disruptive innovation in the $5 billion US household chemical market.
Marketing “Made in the USA” in 2010
Domestic manufacturers are feeling pressure to tout their USA-cred, but does it make sense?
keep looking »About
Jason Voiovich
director_corporate marketing, Logic PD
Black Belt
Caffeine Addict
Dad
