Southwest Airlines, a death in the family, and core values
One poorly managed and insensitive Southwest Airlines employee goes a long way to wrecking its brand image.
About
Jason Voiovich
Ecra Creative Group
Phone: 651.209.2778
Principal and co-founder of Ecra Creative Group, a Minneapolis, MN based creative services firm specializing in brand development, reputation process management, naming/trademark, and product launches to drive measurable business results.
